Where's That From? - Find out where Amazon products are coming from

About

Understanding product origins in the modern marketplace

The Problem

The market is currently being flooded with cheap Chinese imitation products of lower quality. It is often unclear where a product is coming from.

Our Solution

This plugin attempts to alleviate that by pulling the seller information and trademark (if available). The information is then presented above the Buy box.

Smart Analysis

This plugin uses the seller information, brand name, and trademark information to attempt to determine where a product comes from.

Detection Heuristics

Trademark lookup

Company name lookup

Brand name analysis

Seller address verification

Real-World Example

The images below show two laser levels. The left one is a US product by Klein Tools. The one on the right is a Chinese product which boasts similar capabilities at a fraction of the cost.

Klein Tools

United States

RockSeed

China

Install

Get started with the browser extension

Firefox Add-On

You can install this plugin from our page on the Firefox Add-On site:

Install Extension

Chrome Extension

You can install this plugin from our page on the Chrome Web Store:

Install Extension

Configure

Set up trademark searches for enhanced detection

Initial Setup

The plugin initially is not configured for trademark searches. This is due to the fact that the product name must be sent to our servers to perform the search.

Trademark Data

Enabling trademark searches allows us to use the US Patent and Trademark information to lookup owner information for the brand.

Configuration Steps

1

Access Settings

Go to the plugin configuration settings

2

Enable Feature

Check the box next to "Fetch trademark data (external)"

3

Save Changes

Click Save to apply your configuration

Plugin configuration interface

Enabling trademark data fetch

Privacy

Your data protection and privacy commitments

Local Processing

By default, this plugin processes all information locally in your browser.

Server Communication

If configured to use trademark data, the product name will be sent to the Where's That From server to perform the trademark search.

Data Protection

Your information is not logged or stored beyond what is necessary to perform the lookup. Once processing is complete, that information no longer exists on the server.

Our Guarantee

Your information is never stored, sold, or shared with any other entity.

Limitations

Important considerations and current constraints

Best Effort Analysis

This plugin makes a best-effort guess at where a product comes from. There is no guarantee that this guess is accurate.

Data Source Limitations

Data is pulled from the US Patent and Trademark Office, which does report when foreign entities are involved in a trademark's application process. However, the trademark office is not informed when a company is bought by a foreign company.

Corporate Ownership Changes

This can be seen when looking up companies like the Milwaukee Electric Tool Corporation. The company was originally American, but was later sold to Techtronic Industries which is in Hong Kong.

Geographic Scope

Intended to only work for amazon.com and not other country specific versions of Amazon.

Browser Support

Edge can load the Chrome extension but is not currently in the Edge extension store.